Hong Kong Regional Office Annual Report 1999
Christina Tung, Director (ctung@usc.edu)
Hong Kong Regional Office
Contents Prologue Facilitating Academic Projects and Assisting Visitors Alumni Relations Establishing Relationships Recruiting & Liaising with Parents University Advancement USC College of the Year 2000 Attachments 3 3 5 7 9 9 10 11
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by Christina Tung (ctung@usc.edu)
Hong Kong Regional Office
Prologue
In September 1994, the USC's Board of Trustees adopted a Strategic Plan for the University, which includes a goal of building upon the school's strong international base of alumni, students, and established relationships. Southern California's position as 'the gateway to the pacific rim' (USC catalogue) is an added incentive for USC to enhance the school's image as a center for global education, research, and career development. Out of this internationalization incentive, the impetus for USC to establish proper USC's international offices were born, of which there are now 4 regional offices (Indonesia, Taiwan, Hong Kong and Japan). This document concerns the USC Regional Office in Hong Kong, which also covers Mainland China and Macau. The 5 Missions Of the USC International Offices (in no particular order of importance): To facilitate USC's academic projects in the particular country To assist the local alumni To establish USC's relationships with the Education institutions, Governments and Multinationals To help in recruiting qualified students, to act as a liaison point between current students and parents While working to establish the first 4 missions, the office seek to build tremendous goodwill, instilling pride in the wide network of USC alumni and their friends, encouraging them to help advance
the University in the long run, through gift giving and otherwise.
Facilitating Academic Assisting Visitors
May PRIME 1999
Projects
&
Professor Robert Trezevant of Leventhal School of Accounting, Mr. James Owens, Manager of International Career Services and 30 Marshall MBA students visited Hong Kong on their way to and from Jarkata to attend the Pacific RIM Education (PRIME) Program. The Hong Kong Office coordinated the interact between PRIME participants and local alumni and HKUST MBA students, providing opportunities for cultural exchange and sharing of experiences, information and opinion. IBEAR In mid-May, a group of International Business Education And Research (IBEAR) students came to Hong Kong to do their research project on telecommunications. The Office was able to get an alumnus who is currently working in Ericsson to set up appointments for the students to meet with some key personnel at Ericsson – Hong Kong. In additional, the Director gave the students a brief tour of Hong Kong as well. June John Dittrick, Marshall School of Business Dr. John Dittrick, Vice Dean of Marshall Undergraduate Programs visited Hong Kong to meet with Chinese University of Hong Kong (CUHK) and Hong Kong University of Science and Technology (HKUST) to promote ties and exchanges between universities on both sides of the Pacific. Hong Kong Office arranged a Cocktail Reception for Dr. Dittrick on June 20th at the Conrad Hotel. Around 40 Marshall alumni attended, including VIP, Mr. Brian Goldbeck,

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